Phil Schaffer is an accomplished strategic general manager with more than 15 years of experience in sales, general management, and marketing. Having gained extensive retail experience while working with Aldi and Edeka, the largest German retailer, Phil joined Kellogg in 2014 as the Northern Europe Process Optimization Manager. He was quickly promoted to Sales Director Sweden/Central Eastern Europe, where he led change in route-to-market in Sweden and drove positive business development.
In 2016, Phil moved to Kellogg’s European Cereal Business Unit in Dublin, where he worked as the Commercial Strategy Director. During his time in Europe, Phil made a significant contribution to the evolution of the commercial strategy agenda.
In 2018, Phil and his family relocated to the US to lead the Pop-Tarts Business, where he has successfully led the brand to unprecedented sales growth, launching multiple new innovation platforms, optimizing price/pack architecture, supply chain, seasonal strategy, and revenue growth management.
In December 2020, Phil was promoted to General Manager of Frozen Foods, where he leads everything related to Eggo and (since ‘23) MorningStarFarms. He oversees all commercial functions as well as the strategy and execution behind these iconic US brands. His sales background and understanding of efficiencies have enabled Phil and his team to continuously grow the business.
Phil graduated from Reutlingen University in Germany and has an MBA from Swinburne University of Technology in Australia. He has successfully completed Executive Leadership Trainings from both Harvard Business School (Boston, USA) and Northwestern University (Chicago, USA). He is fluent in Spanish and enjoys travel and live music.
Phil has a special connection with Camphill Village and feels like he is coming home serving on the board. He was a coworker in 2001/2002 and stayed in touch with the Village over the years. Back then, he lived in Aillinn House and worked full-time in the Woodshop together with Kerst de Jong. Phil initiated Camphill’s first online sales when he set up an eBay page for wooden toys in 2001. Recently, Phil and his family visited the Village, and they loved the experience. His two-year-old daughter, Mia, fell in love with all the friendly people, animals, workspaces, and golf carts, which didn’t exist when Phil worked at Camphill more than 20 years ago.